Marketing & Resource Blog

Our Resources section is a wealth of useful guides and information, covering every different marketing discipline.
Here you’ll find industry insights and market commentary. We’ve got the inside track on trends so keep reading to inspire your business.
For a behind-the-scenes look at everything going on within Red-Fern Media. From new hires, company news and exciting events.

Most Recent

  • 7 Crucial E-Commerce Features That Your Business Can't Do Without!

    Creating the best ecommerce solution that establishes trust with your customers can be tricky. The whole aim of your online store platform is to ensure your customers are spending money with you, so getting them to trust your site, your brand and you is pivotal! So the question is how do you get your customers to trust your e-commerce online…

    Friday May 19

    In Insights by Alex Heeney
  • Key Ingredients For A Successful E-Commerce Site Design

    With the internet opening up shopping capabilities 24/7, designing the conversion boosting eCommerce site is even more crucial than you believe. Each and every eCommerce sites handles significant traffic per day, with easy to use navigation and clear action points, your consumers can really engage with your eCommerce website, boosting your sales! Here are the key ingredients for the perfect…

    Thursday May 11

    In Insights by Alex Heeney
  • 8 Key Strategies To Grow Your E-Commerce Business

    With more eCommerce businesses looking to maximise their sales opportunities, eCommerce growth is set to soar. Ensuring that your store is active 24/7 is crucial, allowing your consumers to access your store from the comfort of their own homes. Here are 8 key strategies that you can use to grow your eCommerce business this year.

    Thursday May 04

    In Insights by Alex Heeney
  • 5 Crucial Points About Smarketing Your Boss Should Know!

    The way your Sales and Marketing teams integrate to achieve better results is crucial for your business. Rather than working in silos with different and conflicting approaches, sales and marketing teams need to come together to share their knowledge and insight, tracking their successes from the marketing stage through to sales wins. Here, we break down the top five reasons…

    Monday April 24

    In Insights by Declan Walker
  • Meet The Red-Fern Media Team - Part 4

    As the last team blog posts from here at Red-Fern HQ is shared, we meet our last two team members, Declan and Dan. With their expertise in web design and digital marketing, combined with the team's expertise and knowledge, Red-Fern is fully positioned to construct the ultimate lead generation machine for your business.

    Sunday April 23

    In Studio by Emily-Jo Sutcliffe
  • The Ultimate Inbound Marketing Tools: The Blueprint For Success

    Inbound Marketing offers manufacturers a golden opportunity to thrive in the digital world. Rather than going to the shops or approaching your sales team, your customers research your products online before they buy. Capture your customer's attention early in the buying process, and nurture them with engaging, relevant content until they become loyal, delighted customers.

    Saturday April 22

    In Insights by Sean Redfearn
  • This Is What Your Ideal Inbound Marketing Plan Should Look Like

    It is a commonality that companies who base their inbound marketing activities on a written strategy secure greater success. But knowing the exact strategy requires some thought. Here at Red-Fern Media, we've done the thinking for you and pulled together this guide to help you create the ultimate inbound marketing plan.

    Friday April 21

    In Insights by Declan Walker
  • Four Tips to Consider When Hiring a Local Inbound Marketing Agency

    If your digital business isn't performing as you'd hoped, you might be in the position where you are considering hiring a local inbound marketing agency to boost your revenue. Choosing your ideal marketing match can be as tricky as online dating - their profile might be enticing, but how can you tell if they're the real deal? Read on to…

    Thursday April 20

    In Insights by Declan Walker
  • Generate Manufacturing Marketing ROI Simply by Going Inbound

    Manufacturers find it increasingly difficult to report on their marketing ROI activities. At a time when the industry feels risk-averse, every aspect of your business needs to prove its worth. If you are looking for a way to enhance your advertising activities and prove your marketing ROI at the same time, we can show you how.

    Wednesday April 19

    In Insights by Sean Redfearn
  • 11 Ways On How To Increase Traffic To Your Blog

    Blogging is considered the most valuable content types you can invest in which is why many organisations do it. Organisations that blog have 97% more inbound links to their website and B2B bloggers generate 67% more leads than those who don't. These 11 tips show how you can increase traffic to your blog and help you blast off big time.

    Tuesday April 18

    In Insights by Declan Walker
  • Why YouTube Is Powerful For Your Manufacturing Inbound Strategy

    With us, processing visual data better than any other type of information, 60,000 times faster to be precise, YouTube marketing is on the rise. With 46,000 years; worth of video content watched on YouTube last year alone, 60% of marketers and small business owners plan to increase investment in video marketing. Adopting an Inbound Strategy alongside this can significantly boost…

    Monday April 17

    In Insights by Sean Redfearn
  • Meet The Red-Fern Media Team - Part 3

    As we reach the half-way mark with our Red-Fern Team, today we meet our Design Manager Kyle and PHP Developer Thurstan. With the powerful knowledge of the two combined, there's no stopping in what Red-Fern Media can really do for your business.

    Sunday April 16

    In Studio by Emily-Jo Sutcliffe
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