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The Roles and Responsibilities of a Web Developer

At Red-Fern, our web developers are a vital cog in the company machine. It’s a tough job but also one of the coolest and most rewarding jobs within the agency. From coding websites to improving functionality, the day to day tasks of the role can vary. 

We have a strong team of four expert web-developers that go above and beyond to meet our clients’ needs and expectations. But what is required to land a job in web development? And more importantly, what do they do day in, day out that produces amazing results for our clients? 

This post will outline the main roles and responsibilities of a web-developer at Red-Fern. 

We’ll cover: 


What are the Day to Day Roles of Our Web Developers? 

Our web developers can be split into two different areas of roles and responsibilities - front-end and back-end. 

Front-End Developers

Front-end developers focus on programming languages, these include HTML, CSS and JavaScript. This particular coding helps create the interactive and visual parts of a website, which is everything you can see on a site.  


front end development


Front-end developers are the link between design and technology. Web designers are the ones who create the visuals for websites, however, it’s front-end developers that transform these designs onto the site. The core elements of front-end development are design, layout, content, buttons, images, internal links and navigation. 

Everything that a user sees or clicks on is the work of a front-end web developer. One of their main focuses is user experience and how they can improve efficiency, smoothness and functionality. Our front-end web developers main roles and responsibilities include: 

  • Prioritising user experience.
  • Bringing designs to life with HTML, CSS, and JavaScript coding languages.
  • Production and maintenance of web application user interfaces and websites.
  • Enhancing interaction with the site in various browsers.
  • Implementing design for mobile and tablet sites.
  • Maintaining software workflow management.
  • Testing the site for usability and fixing any bugs that crop up. 


Back-end Developers

Back-end development refers to the server-side of development, as opposed to the visuals and design side of the front end. The two work in tandem, without one, the other one wouldn’t be successful. The primary responsibility of back-end developer is to update and make changes, in addition to monitoring the functionality of the overall site. 


back end development


The code that is written by back-end developers is what communicates the database information to the browser. Our back-end developers are familiar with the coding languages that frontend developers use, but to get their own job done they need to be familiar with other specific coding languages too.

Whereas front-end developers are focused on a more holistic approach to user experience, back-end developers are more focused on the functionality and the speed of the site. Back-end coding languages are used to create dynamic sites that are different from basic static sites. 

Our back-end web developers main roles and responsibilities are: 

  • Understand different website goals and create solutions for each client. 
  • Storing data and ensuring that it’s displayed correctly to the ideal target audience. 
  • Responsible for creating payment processing features and securely storing that information. 
  • Involved in building frameworks. 
  • Implementing algorithms and solving system problems. 


What Skills Do You Need to Become a Web Developer? 

Web development is one of the most crucial jobs within our agency. For us to keep meeting client website needs and expectations, we need people in positions that possess the right skills and qualities. Our well-experienced web development team hold the following skills: 

  • Computer and coding literacy. 
  • Strong maths skills. 
  • A creative mind. 
  • Attention to detail. 
  • Analytical skills. 
  • Strong communication skills. 
  • Logical and critical thinking. 
  • Problem-solving abilities. 
  • A keen interest in technology.  
  • Knowledge of SEO best practices. 

All of the above skills allow our team to carry out jobs and projects to the highest standard. All of them are vitally important, if even just one of them was missing, our internal process and the way we work would all fall down. Our team all have a strong skill set that dovetails nicely with one another, which is why our development department is so reliable and successful. 


The Benefits of Being a Web Developer at Red-Fern

Being a web developer is a pretty cool job anyway - but at Red-Fern we like to think we take it to the next level. We encourage our web developers to be as creative as they can. As mentioned earlier, creativity plays a huge part, especially in front-end development. So, the more creative you are the better. Show off your creative flair and the only limit on this aspect of the job is your level of imagination!

Imagine being able to pair a fun and interesting job role up with a relaxed and great place to work. Well, at Red-Fern, our web developers don’t have to imagine it - they live it every day. Not only do they get to enjoy their workday in day out, but they get to do so in the perfect environment. 

When working within web development, there is always the chance to further your skills and personal development. No two days are the same, so they’re always learning on the job and adding new skills to their arsenal. Plus, working for a company, like Red-Fern, that invests heavily in our employee’s individual development, the chance to pick up new qualifications and skills is second to none. 

Watch the video below to meet one of our expert developers, Pat. See what he gets up to each day at work, how he became a developer and some interesting facts about him. 



Fancy Joining Our Team? Check Out Our Vacancies

From what you’ve just read (and watched), you’ll be able to see what a truly great workplace Red-Fern is. And luckily for you, we have vacancies for various roles. So, if you fancy working in an agency that prioritises employee culture and personal development, click here to see what current job openings we have. You won’t regret it.


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