Evoke Creative® specialise in technology that immerses customers, increases conversions and elevates brands to stand out with world-class digital experiences, including kiosks, digital signage, immersive retail experiences and EPOS systems.
Established over 20 years, a reputation that has attracted global brands such McDonalds, JD Sports and Google to work with them, Red-Fern were honoured when they approached us to help reposition their online digital assets.
For a brand with such global recognition, their existing digital assets did not reflect how the company, its culture and innovation had grown. It was imperative that the user experience across all the digital assets echoed this — meaning that our challenge was to create and implement creative digital assets for the brand, technology and marketing touch points.
Approach
For Evoke Creatives® flagship experience we were tasked with crafting a full creative digital strategy and HubSpot development, repositioning their innovation and brand reputation.
Having such strong credibility in the retail and hospitality sectors, our approach was to elevate this, bringing together clear, simple execution, while striking a balance between creativity, innovation and a trusted product range, designed and manufactured at Evoke Creatives® own facilities.
The reimagined creative direction, technology and marketing strategy serve as a product and brand hub for their target audience.
All these reimagined digital touch points invoke emotions of trust, credibility, quality, proven products and innovation, and is entirely driven by the brand’s mission.
